巨星秀
茉莉花价“狂飙”,济南花茶市场品类略减_我的网站

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Members of the China-Kazakhstan joint archaeological project pose for a photo. Photo: Collaborative Research Center for Archaeology of the Silk Roads
China is set to launch its first joint archaeological project in South America, following an agreement between Chinese and Peruvian institutions to study the ancient Caral civilization. The move marks a new milestone in the country's growing overseas archaeological cooperation.
The Institute of Archaeology of the Chinese Academy of Social Sciences, Peru's Caral Archaeological Zone under the Ministry of Culture, and the Professional School of Archaeology at the National University of San Marcos signed a cooperation agreement on Saturday to conduct research on the ancient Caral civilization.
The Caral civilization, which is considered to be the oldest civilization discovered in the Americas, emerged along Peru's northern coast and dates to around 3000 BC to about 1800 BC.
The project marks China's first joint archaeological initiative in South America, expanding its overseas archaeological footprint to four continents: Asia, Africa, Europe and South America. It also encompasses cooperation with Belt and Road partner countries, major centers of ancient civilizations and regions crucial to the study of human origins.
For Chinese archaeologists, the project represents a new step in overseas archaeological engagement and international cooperation, fostering mutual learning and dialogue among civilizations, Chinese experts said.
Cooperation beyond borders
In recent years, Chinese institutions have participated in a series of overseas archaeological projects, from exploring ancient cities along the Silk Road to studying early civilizations in Africa and Central Asia.
They not only brought Chinese expertise and talent, but also advanced Chinese technologies, equipment and solutions, experts said.
In February, a significant archaeological breakthrough has emerged from Mit Rahina in Giza, the site of ancient Memphis in Egypt, where a joint Chinese-Egyptian mission has uncovered a limestone structure believed to be connected to the temple of King Pharaoh Apries from Egypt's 26th Dynasty (664-525 BC), according to the Xinhua News Agency.
Zhang Hai, head of the Chinese team and an archaeologist from Peking University, told the Global Times in a previous interview that the Chinese contingent applied distinctive methods for documenting and recording finds, while deploying Chinese-developed technologies such as the "4D kankan Meta" 3D scanner for precise, real-time topographic and sectional modeling, plus specialized software for capturing dislocated stone elements in 3D to aid future digital restoration and preservation.
In the latest China-Kazakhstan joint archaeological project, Chinese equipment and technologies played an important role in the team's discoveries.
Building on the excavation, the archaeological team used drones and the "I Survey" mobile field documentation system to conduct systematic surveys around the excavation area. The survey covered more than 10 burial grounds and documented more than 50 Pazyryk-era tombs.
Pazyryk culture flourished from the late sixth century BC to the third century BC, Shao Huiqiu, a professor at the Collaborative Research Center for Archaeology of the Silk Roads, Northwest University, told the Global Times.
According to Shao, who is the Chinese lead for the China-Kazakhstan joint archaeological project, none of the tombs had previously undergone formal excavation, giving them significant research potential. The use of these technologies has enabled the team to carry out more efficient and comprehensive surveys of the area,
During the China-Kazakhstan joint archaeological project, archaeologists have recovered a number of important artifacts, including human remains, pottery, gold foil pieces, horse bones and iron horse equipment.
The finds have provide valuable material evidence for studying the burial practices, funerary customs and material culture of the Pazyryk culture in the Lake Markakol region, said Shao.
Researchers also conducted regional surveys around the excavation area, documenting more than 50 Pazyryk-era tombs.
Through the joint archaeological project, China and Kazakhstan have gained a deeper understanding of Bronze Age to Early Iron Age archaeological remains in the Lake Markakol basin, according to Shao.
In 2027, the two sides will continue excavations at key sites and burial grounds identified during the survey, while advancing regional archaeological investigations, data analysis, multidisciplinary research, young archaeologist training and academic exchanges.

A tomb uncovered by the China-Kazakhstan joint archaeological team Photo: Collaborative Research Center for Archaeology of the Silk Roads
Archaeological exchangesChina's overseas archaeological cooperation has also become a platform for broader exchanges among researchers and civilizations.
Such projects, experts say, are helping expand archaeological research beyond national borders and provide new perspectives on exchanges among ancient civilizations.
China's overseas archaeology has grown alongside its broader participation in global cultural heritage protection.
The National Cultural Heritage Administration's cultural heritage development plan through 2030 calls for expanded archaeological cooperation in Austronesian-speaking regions, trans-Himalayan areas, and routes connected to the Silk Road and Maritime Silk Road, reported Xinhua.
The plan seeks to strengthen the methods used to trace Chinese cultural artifacts overseas, and advance efforts to retrieve lost cultural relics.
It also pushes for greater Chinese participation in global cultural heritage governance and expanded international partnerships, including new protection cooperation agreements with more countries worldwide, according to Xinhua.
In these joint collaborations, researchers from different countries bring together their expertise in regional archaeology and fieldwork, conducting exchanges on archaeological surveys, excavations, multidisciplinary research and regional cultural studies. Such cooperation has strengthened mutual learning and laid a foundation for long-term partnerships, according to Shao.
The China-Uzbekistan cooperation has established research centers in Samarkand and Termez to support studies on human-environment interactions and cultural heritage. The initiative has also trained professionals in Silk Road archaeology, scientific research and heritage conservation through programs for Uzbek universities and research institutions, while promoting international academic exchanges to advance Silk Road heritage protection and cultural cooperation, noted Zhu Jiangsong, a member of the China-Uzbekistan joint archaeological team from the School of Cultural Heritage, Northwest University.
Through these partnerships, Chinese archaeologists are not only contributing technology, research experience and training, but also gaining first-hand materials and fresh perspectives that help advance the study of ancient civilizations and enrich China's archaeological research.
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受台风灾害影响,国内茉莉花主产区广西横县鲜花收购价格7月曾一度冲高至历史高位,济南市场情况如何?近日,记者走访济南茶叶市场发现,依托前期充足成品库存,本地茉莉花茶终端售价保持平稳,新一季茉莉花茶预计9月批量入市。

二 | 制茶成本“水涨船高”
有商家缩减茶品种类
8月20日下午,位于市中区的天宇茶叶平价超市店内客流不断,不少市民专程到店选购茉莉花茶。

三 | “济南人喝茉莉花茶是刚需,回头客特别多,一年四季需求量都很稳。”天宇茗茶副总经理李祚秀告诉记者,随着夏季消费旺季到来,茉莉花茶迎来销售高峰,“目前花茶销量已占到店铺总营收的一半以上,消费者以35岁以上的顾客为主,这两年喝茉莉花茶的年轻人也越来越多,可以说茉莉花茶是本地茶叶市场当之无愧的‘流量担当’。”
有着“中国茉莉之乡”美誉的广西横县,是国内茉莉花主产区,也是济南茶市茉莉花茶原料的主要来源,本地绝大多数花茶产品均依托此地原料加工制作。

四 | 今年7月,受台风“美莎克”强势侵袭,横县大片正值盛花期的茉莉花田被淹,花朵受损、采收量断崖式下滑,使得鲜花收购价格短期大幅冲高。 根据茉莉花市场交易数据,7月2日至4日,横县茉莉鲜花市场均价分别为18.71元/斤、18.26元/斤和15.89元/斤。

五 | 7月9日,其价格突破31元/斤,7月12日冲高至50元/斤,创下历史新高,均价同比上涨60%—70%。 李祚秀坦言,此前茉莉花价格也曾有过波动,但这一轮涨幅可以说是近几年最明显的一次。 原料价格飙升直接推高了制茶成本。“店里原本有四十多款茉莉花茶,九月一般能达到六十多种。

六 | 本轮涨价后,为控制成本,我们暂时停止了部分品种的炒制。

七 | ”李祚秀介绍,部分产品成本能上涨20%左右,“目前店里在售产品缩减至十五款左右。”
价格“终端”没受影响
多数品牌并未调价
在老一辈人的记忆里,茉莉花茶有个雅致的旧称 ——“香片”。这缕茉莉芬芳,早已不只是茶饮的风味,更是一代人的生活印记,深深镌刻进老济南的市井烟火之中。

八 | “茉莉花茶茶香浓郁,受到不少消费者追捧。” 天宇茗茶副总经理李祚秀告诉记者,在过去很长一段时间,茉莉花茶都是济南百姓饮茶的首选,是家家户户常备的口粮茶,一年最多能卖出去15万斤,销售额过千万元。“很多济南人,都是从小伴着爷爷奶奶冲泡的茉莉茶香长大。”
玖百春茶叶负责人薛军对此同样深有感触。“茉莉花茶核心消费市场集中在北方,济南作为南茶北销的重要枢纽,更是花茶开拓北方市场的桥头堡。” 薛军说,为牢牢把控茶叶品质,济南不少规模茶商远赴福建、广西原料产地自建加工茶厂,将品质管控前置到源头窨制环节。“仅茉莉花茶这一个品类,我们企业年销售额就可达 300 多万元。”
记者走访了解到,茉莉花价上涨并未传导至茶价方面,济南茉莉花茶售价一直保持平稳。“茉莉花原料价格确实涨了,但我们的售价没有变化。”据玖百春茶叶负责人薛军介绍,去年采收的优质茉莉原料、加工完成的成品茶库存充足,可以覆盖现阶段的市场销售需求,无需高价采购受灾后的新季原料,依靠库存优势稳稳对冲了本轮行情波动。 此外,天福茗茶等多家茶叶专卖店工作人员也表示,店内的茉莉花茶并未调价,销售情况也没有受到太大影响。 据悉,目前产区茉莉行情已迎来明显回暖。8月初开始,广西横县茉莉花收购价持续回落,现已稳定在23元/斤左右。“新一批的茉莉花在品质上与之前不会有太大的变化,按照制茶、运输的产销周期推算,新一季的茉莉花茶预计在9月左右批量登陆济南市场,届时本地花茶品类将再度丰富。

九 | ”
年轻人也爱上“老味道”
茉莉花茶正跨越年龄圈层
一边承载老济南代代相传的饮茶记忆,一边拥抱年轻消费浪潮。眼下,茉莉花茶既留住了老茶客长久的偏爱,也成功撬开了年轻消费市场,实现新老消费群体双向兼顾。 记者走访济南多家茶叶市场与品牌专卖店看到,便携的茉莉花茶袋泡茶、调味花茶被摆放在门店货架的显眼位置,产品供给形态愈发多元丰富。“近两年到店选购茉莉花茶的年轻人持续增多,消费群体正在快速拓宽。

十 | ” 济南市历下区一家茶叶店负责人李先生说道。
这款陪伴几代人的传统口粮茶,正在悄然完成身份蜕变,一跃成为新茶饮时代的“顶流” 品类。中国茶叶流通协会《2025 年度全国茉莉花茶产销形势调研报告》显示,茉莉花茶在十大新中式茶饮品牌茶底用量占比达 32.32%,面向年轻群体的消费增量空间十分广阔。 市场的蓬勃活力,也有全球行业数据作为支撑。PW Consulting(PW 咨询机构)统计显示,2025 年全球茉莉花茶市场规模已突破21亿美元。在消费升级与茶饮年轻化浪潮驱动下,行业保持稳健上行,预计2032年全球市场规模将达到30.7亿美元,年复合增长率约 5.45%。

十一 | “茉莉风味清爽,大众容易接受,又契合当下消费者对饮品清爽低负担的需求。

十二 | ” 一家新茶饮品牌相关人士表示,从产业角度来看,茉莉花原料供给体量可观,生产供应具备基础保障;同时茉莉花茶适配性极强,能够和牛乳、鲜果等各类原料碰撞出丰富风味,既适配传统奶茶,也可以支撑注重茶感表达的新式产品创新。 无论作为日常饮用的传统茶饮,还是新式茶饮的核心茶底,茉莉花茶正跨越年龄圈层,展现出旺盛且持久的产业生命力。

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Published on:10:06:00