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New book chronicles Guangdong’s millennium of trade, tracing China’s commercial spirit_我的网站

A |     　　南宁8月21日电(韦佳秀)广西桂林市财政局近日介绍，当地以财金联动为抓手，统筹资金守护漓江生态、振兴文旅产业，通过多元金融工具赋能市场主体，多措并举为世界级旅游城市建设注入强劲动能。    

    Night view of Guangzhou's CBD in South China's Guangdong Province Photo: VCG
The monumental full length reportage Ballet of Commerce: The Epic of Guangdong's Foreign Trade by famous writer He Jianming is set to make its debut at the Southern China Book Fair from August 27 to 31 in Guangzhou, South China's Guangdong Province.
Published by the Guangdong Education Publishing House, the book is the first of its kind to offer a panoramic account of Guangdong's millennium of trade and will be presented as a special offering for 2026's APEC "China Year," Xu Xiaofeng, an editor with the publishing house, told the Global Times on Monday. 
China will host the 33rd APEC Economic Leaders' Meeting in Shenzhen, Guangdong in November. It will be China's third time hosting the event, following Shanghai in 2001 and Beijing in 2014. 
He, a former vice chairman of the China Writers Association and recipient of the Lifetime Achievement Award for Chinese Reportage Literature in 2023, told the Global Times on Monday that as the world watches the evolving trade relationship between China and the US, there is a growing need for a book that can help Western readers gain a deeper understanding of China's trading culture and how Chinese people have conducted business throughout history. 
Guangdong marks the starting point of China's thousand-year maritime trade with the world. Through its foreign trade trajectory, the book reflects China's broader trade evolution, the enduring values of the Chinese spirit in the modern era, and the distinctive civilizational traits that have shaped China's rise, He noted.  
Guangdong is both the birthplace of the ancient Maritime Silk Road and a pioneer of China's reform and opening-up. As a vital artery of commercial exchange between China and the rest of the world, the Maritime Silk Road has witnessed the evolution and transformation of the Chinese economy over the centuries. 
During the Sui (581-618) and Tang (618-907) dynasties, silk was among the main goods transported along the route, earning it the name "Silk Road." During the Song (960-1279) and Yuan (1279-1368) dynasties, porcelain became a major export commodity, leading the route to be known as the "Porcelain Road." By the Ming (1368-1644) and Qing (1644-1911) dynasties, tea had emerged as a sought-after Chinese export in Europe, giving rise to yet another name - the "Tea Road," according to a report by the Counselor's Office of the Guangdong Provincial People's Government.
    He Jianming talks about his new book on August 10. Photo: Wu Jie/GT
Mutual benefit
Guangdong, China's largest foreign trade province, accounts for about one-fifth of the country's total trade and imports. As a major manufacturing hub with deep and extensive industrial chains, it creates significant demand for production factors, the Xinhua News Agency reported.
In the first half of this year, Guangdong's foreign trade reached 5.49 trillion yuan ($810 billion), surpassing the 5-trillion-yuan mark for the first time in the same period on record. The figure represented a year-on-year increase of 20.8 percent and accounted for 21.6 percent of China's total foreign trade. The province contributed an additional 944.71 billion yuan in trade volume, accounting for 25.6 percent of the country's foreign trade growth, according to official statistics released in July. 
Having interviewed over 100 enterprises and institutions, He said that the book revisits the enduring legacy of the Maritime Silk Road, highlighting the exchanges between China and the West and the fusion of diverse civilizations. 
"At the heart of Chinese business culture is the belief that 'harmony is the most valuable.' Rooted in traditional Chinese culture, this philosophy emphasizes cooperation and mutual benefit. Rather than viewing strength as a means to overpower others, Chinese merchants have traditionally embraced the idea that prosperity should be shared. When one grows stronger, others can benefit and achieve success together. This aspect of Chinese commercial culture remains unfamiliar to many in the Western world," said the 70-year-old writer.
Wang Yuanlin, a professor at the School of Humanities Guangzhou University, told the Nanfang Plus (a Guangdong-based news platform) that mutually beneficial and fair foreign trade policies, together with Guangdong merchants' long-standing tradition of integrity and win-win cooperation, have been key factors behind the province's enduring success in foreign trade.
    Ballet of Commerce: The Epic of Guangdong's Foreign Trade by He Jianming Photo: Courtesy of Xu Xiaofeng
Elegant business
The author said that the choice of "ballet" in the book's title reflects the idea that Chinese business practices have developed into an art form - one characterized by balance and elegance.
"I want the Western world to understand that when the Industrial Revolution was just beginning and the Renaissance was sweeping across Europe, Chinese people had already mastered the art of commerce," He said. 
Through conversations with entrepreneurs ranging from grassroots business founders to prominent corporate leaders such as Dong Mingzhu, chairperson of Gree Electric Appliances, He chronicles Guangdong's transformation from a millennia-old trading hub into a global industrial powerhouse. 
"Just imagine: Employees at a private company can step into a space capsule after lunch and take a nap in their own private sleeping quarters. With a company like that, how could it not succeed?" he said. 
From the exchange of handcrafted goods in the agricultural era to today's trade in high-tech products such as semiconductors and drones, Chinese people have developed a business culture centered on the principle that "harmony is most valuable" over thousands of years of commercial exchange. 
This cultural tradition has become a key in driving the continued growth of trade in Guangdong and across China, He added. 
。　　据介绍，桂林市财政局健全全域生态保护保障机制，精准聚焦漓江核心流域保护、生态屏障系统治理等领域。2026年以来，全市累计筹措生态领域各类财政资金超12亿元(人民币，下同)。其中，下达漓江流域生态保护专项资金1.53亿元，重点生态功能区转移支付资金10亿元，猫儿山—海洋山生态综合治理项目中央预算内资金5697万元，以全域生态提质夯实绿色发展底色。　　与此同时，该局聚焦桂北长征文化资源保护与开发利用、国家文物保护、农村电影公益放映补助及文化惠民演出、文旅营销推广和宣传文化等领域，2026年以来，拨付资金约3000万元，支持一批文化保护与惠民项目落地见效。

B | 　　依托多元财金融资工具，桂林市财政局放大财政资金杠杆效能，助力文旅企业减负纾困。

C | 2026年1月—6月，该局投放“惠企贷”109.06亿元，直接服务3317家市场主体，覆盖民宿经营、文创开发、旅行社服务、文旅特色餐饮等近20类细分文旅业态，通过财政专项贴息为经营主体累计节约融资成本1.12亿元。　　桂林市财政局还将全域文旅核心业态、县域特色休闲农业、绿色低碳文旅配套项目纳入政策性担保覆盖范围。2026年上半年，政府性融资担保业务发生额12.65亿元，平均担保费率0.67%，有效缓解文旅企业旺季流动性周转压力大、淡季融资成本高的痛点，持续提升普惠金融服务的覆盖广度与深度。

D | 　　在此基础上，该局拓宽文旅企业直接融资渠道，指导桂林旅游投资集团主动对接资本市场，获评AA级债券发行主体，协调广西融资担保集团提供增信支持，成功在上海证券交易所发行首笔公司债券2.45亿元，成为桂林市文旅企业发行的首笔债券，有效引进区外低成本资金，进一步支持桂林文旅项目建设。　　为打造文旅产业新亮点，加快推动“消费+旅游”深度融合发展，桂林市财政局安排5.83亿元支持桂林世界级旅游城市建设发展；统筹入境游奖补政策资金1.45亿元，重点支持国际航线开辟、境外游客引流宣传、入境服务配套升级，持续拓宽境外游客来源渠道；安排3.67亿元实施文旅焕新行动，支持传统景区业态升级、乡村旅游示范点打造、文旅数字化改造等重点项目，提升“甲天下”品牌旅游目的地品质。

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Published on:06:07:39